Chadstone – The Fashion Capital

Festival De Luxe 2017

FESTIVAL DE LUXE WAS AN ARTS AND PERFORMANCE EVENT CREATED FOR CHADSTONE - THE FASHION CAPITAL.

The festival featured internationally renowned performers and arts companies to bring the incredible world of cabaret, theatre, and arts to Chadstone.

Festival de Luxe featured 3 main precincts, with Enlighten (Born In A Taxi), Strange Fruit (featured at Eurovision), and contemporary cabaret troupe La Soirée (performed on Broadway and London’s West End). The main precincts were supported by A Variety Stage & roving performers, delivering surprises around every corner. 

Festival de Luxe treated shoppers to world-class entertainment, and proved that with great programming an arts and theatre festival can work inside a shopping centre, driving attendance and increasing dwell time. 

District Agency conceptualised, created, and delivered the Festival de Luxe brand and festival, including artist programming and negotiation, event build, production, and onsite event management.